A Look at Mailing Software
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  • August 10, 2017
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Email marketing is one of the most widely accepted marketing methods in the world today. It is a good means through which companies can send marketing message, announce a new product or service and send newsletters and appreciation message to thousands of their clients in various parts of the world or company’s region. These emails are not sent one after the other to the recipients. They are sent to thousands of recipients just at the click of the mouse. Definitely, if you are going to send the emails one after the other, it will take you a lot of time to complete the task. But, technology has made it possible for companies and organizations using such marketing strategy to be able to send emails to thousands of recipients at the same time using mailing software.

For beginners, sending bulk emails can be quite challenging and difficult. But the entire task will become easy after they have it for three to four times. Quality mailing software comes with all the necessary features and tools required for effective and efficient mailing of bulk emails. Some have professionally looking email templates that you can use in creating your marketing emails. With a number of mailing software, you will be able to personalize the SMTP servers and deliver emails to your audience. You will also be able to import email ID lists.

Using mailing software will give you a lot of advantages. With some of them, users are able to create unlimited emails and send them to thousands of clients at the same time. This makes your email marketing more efficient, effective, affordable, less time consuming and easy. Depending on the email software you are using, you can add as many email addresses as possible. However, some mailers are limited in their capacity regarding the number of email address that you can add. Email software also allows users to send customized emails to the recipients just at the click of the mouse. Some comes with features which when utilised will make it possible for the recipients’ names, address, website address and other useful details of the clients to appear on the emails as required. They also have feature for importing mailing lists generated by any email harvester such as email extractor.

A typical example of software that can send emails to thousands of people at the same time is Turbo Mailer. It is an easy-to-use mailer which you can use to send bulk emails of different kinds such as personalized circulars, commercial messages, newsletters and others in a more efficient manner. This software comes with some impressive features which gives it an edge over some other mailing software on the market today. It is equipped with parallel multi-threaded SMTP for speed delivery of emails to the recipients. Users can also personalize their mails using its Mail Personalization quality. Another impressive feature of this mailing software is its powerful address list processor with advanced usage formula support. It comes with HTML Editor, Text and Intuitive User Interface.

Tips for Protecting Your Credit Cards against Fraud
  • admin
  • August 10, 2017
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Cases of credit card fraud are on the increase today. Credit card issuers are making serious effort to offer protection against fraudsters but they have not achieved 100% result. However, if you are using a credit card, there are certain steps you should take to frustrate the effort of these credit card fraudsters. Many credit card frauds occur because users are not careful with the security. Here are some tips to apply to protect yourself against credit card fraud.

  • Take time to read about credit card fraud and various ways it can happen. Many people do not believe that credit card fraud is real. Reading about it will help them to know that it is real and this will help them to be more careful in handling their cards.
  • Don’t give your account information to a person or site that you are not sure of their reputation.
  • Don’t keep your credit cards in your wallet which is the main target of pickpockets.
  • Ensure that you take your card back after transaction.
  • Keep a record of your receipts and always compare with your statement.
  • Know your credit card details and account off by head or write them down somewhere. In event of theft, you will be able to provide useful information to soldiers. But don’t write your credit card details on where it will be seen like outside of an envelope.
  • Report any charges or transaction not approved by you.
  • Inform your card issuers of changes in address.
  • If you are traveling, let your card issuer know about it.
Obtain the Credit Card Information of Your Customer via BIN Checker
  • admin
  • June 8, 2017
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Today, many businesses both online and offline businesses receive payment via credit cards. However, due to the wide acceptability of plastic cards, there is increase in fraud carried via these cards. There is a need for online merchants to also verify the credit card information of their customers before authorizing orders for shipment. BIN lookup is a veritable means through which these data can be obtained. With a BIN checker credit card service, you will be able to find out not just the country of issuance but also the basic information about the issuing bank or issuers. BIN checker will give you the following data about your credit card.

Knowing the bank that issues a credit card

Normally, credit card companies work in collaboration with banks that issue people with plastic card. However, when payment is being made online with a card, the issuer information is not normally provided. A credit card BIN (which is also referred to as a credit card issuer identification number) service is a service that will help merchants to find out the name of the bank that issues a credit card to a customer. If you have a bincheck, you can search its database to see if it contains useful information about the bank that issues it.

Finding out the card type

Credit cards are available in different types. Each brand has its own type such as classic, gold or electron. Ordinarily, it will be difficult for merchants to find out the type of cards their customers are using. But with a simple BIN lookup, one will be able to obtain such information. A BIN checker will also help you to know the brand of card your customer is using. There are different companies that issue plastic cards today. Popular brands are Visa, American Express, MasterCard and others.

What is the issuing country?

BIN checker also reveals the country where the card is issued from. Normally every card comes with some digit numbers. Each of these numbers contains some important information about the card. The 3 digit number that appears as ISO (International Organisation for Standardization) number is the one that tells about the issuing country. If you are not sure of the country where the card being used for payment is being issued from, you can look it up from a BIN checker database. BIN checker also shows the A2 Code and A3 Code of the issuing country. These codes provide more information about the card being used.

It is of crucial importance that you know the issuing country. Today, credit cards are issued in many countries. Some businesses do not honor orders from certain countries. Knowing the issuing country will help you to decide whether to accept a transaction or not.

Why do you need this information?

Obtaining these pieces of information will help you to discover fraudulent transactions. If the information provided by the consumer does not match what the BIN of a card shows, it is an indication that something is wrong somewhere.